Hidden Horrors
Safe in Harm's Way
Working closely with Safe In Harm’s Way, DomesticShelters.org, and Neon we developed images for a PSA campaign to raise awareness of domestic violence.
The campaign features images of a seemingly perfect domestic facade, with a warning that abuse could be happening behind closed doors. Our team worked on developing an eerie environment, completely in CGI, and we were responsible for integrating the talent into the scene, as well as color grading and retouching the final images, and creating a small video asset.
Raising Awareness
The campaign was featured on over 2,900 national screens in high-traffic areas like Times Square’s entrance in New York City, Union Station in D.C, Bayside Marketplace in Miami, 110 freeway entrance in LA, and general office lobbies and elevators, gas stations, billboards, digital bulletins, and mall kiosks throughout the country.
In-Situ
Credits
- Client
- Safe in Harm's Way
- Agency
- Neon
- Photographer
- John Keatley
- Producer
- Kontentpartners
- Talent
Kim Orcutt
Jason Maar- Capabilities
- CGI / Texturing / Modeling / Lighting / Motion / Retouching / Color Grading / Look Development / Compositing